“BIG GREEN BUS” CAMPAIGN REINTRODUCES YUBA-SUTTER TRANSIT’S SACRAMENTO COMMUTER SERVICE

October 12, 2018, Marysville, CA – After replacing the last old style buses and introducing free on-board Wi-Fi service, Yuba-Sutter Transit has launched a major promotional campaign to reintroduce its upgraded Sacramento commuter and midday service between Marysville/Yuba City and downtown Sacramento as all of the 22 weekday schedules are now operated by high capacity tour-style big green buses!

The “Big Green Bus” campaign includes panels on the back of ten commuter buses, direct mail to 14,000 Yuba-Sutter households, community events, social media and outreach to downtown Sacramento employers. The focus of each is on the many benefits of the Sacramento service whether for daily commuting or occasional use.

As a ridership incentive, Yuba-Sutter Transit is now offering a “FREE TEST RIDE” with two $4.00 tickets good for one roundtrip on our Sacramento service through December 31, 2018 just by texting “BigGreenBus” to #888111. This text-only offer is featured in every promotional piece including the attached flyer. Even just one roundtrip is enough for someone to recognize the advantages of frequent service, a luxury ride, free Wi-Fi and low fares especially when compared to the cost of fuel, parking and the wear and tear on both them and their vehicle.

Call (530) 742-2877 or check on-line at www.yubasuttertransit.com for Sacramento route and schedule information.


###

 

Sacramento Commuter Mailer