Privacy Policy

Last updated April 28, 2025

This Privacy Policy governs the manner in which this site, or any other application of ours that links to this Privacy Notice, collects, uses, maintains and discloses information collected from users (each, a “User”). Other applications include when you voluntarily download the mobile application, MOD Ride (“MOD Ride Yuba-Sutter”, “ MOD RIDE” or “App”), or any other application of ours that links to this Privacy Notice.

Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. If you still have any questions or concerns, please contact us at info@yubasuttertransit.com or at (530) 634-6880.

Personal identification information

We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, register on the site, subscribe to the newsletter, respond to a survey, fill out a form, and in connection with other activities, services, features or resources we make available on our site. Users may be asked for, as appropriate, name, phone number, and/or email address. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users may visit our site anonymously, and can always refuse to supply personally identification information, with the understanding that it may prevent them from engaging in certain site related activities.

Non-personal identification information

We may collect non-personal identification information about Users whenever they interact with our site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our site, such as the operating system and the Internet service providers utilized and other similar information.

Web browser cookies

Our site may use “cookies” to enhance User experience. User’s web browser places cookies on their computer for record-keeping purposes and sometimes to track information about them. User may choose to set their web browser to refuse cookies, or to alert you when cookies are being sent. If they do so, note that some parts of the site may not function properly.

Google Analytics

Google Analytics is a web analysis service provided by Google Inc. (“Google”). Google utilizes the data collected to track and examine the use of this site, to prepare reports on its activities and share them with other Google services. Google may use the data collected to contextualize and personalize the ads of its own advertising network. Personal Data collected: Cookie and Usage data. Our site also uses Google’s Interest-based advertising or 3rd-party audience data (such as age, gender, and interests) as part of Google Analytics Demographics and Interest Reporting.

How we use collected information

We may collect and use Users personal information for the following purposes:

To respond to questions or comments: Information you provide helps us respond to your inquiries.
To improve our site: We may use feedback you provide to improve this site.
To send periodic emails: We may use the email address to respond to their inquiries, questions, and/or other requests. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.

How we protect your information

We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our site.

Sharing your personal information

We do not sell, trade, or rent Users personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates for the purposes outlined above. We may use third party service providers to help us operate our business and the site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.

Third party websites

Users may find content on our site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our site, is subject to that website’s own terms and policies.

Changes to this privacy policy

We have the discretion to update this privacy policy at any time. When we do, we will revise the updated date at the bottom of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

Your acceptance of these terms

By using this site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our site. Your continued use of the site following the posting of changes to this policy will be deemed your acceptance of those changes.

Specific to MOD

WHAT INFORMATION DO WE COLLECT?

We collect personal information that you voluntarily provide to us when you register on MOD Ride, while using the App, utilizing MOD or otherwise when you contact us.

The information we collect may include the following:

· Personal information (such as name, phone number, email address and mailing address)

· Times and locations of trips booked, cancelled, and scheduled

· Location information

Additional personal information that may be relevant to your use of the MOD Ride:

· Wheelchair or use of mobility aids

· Party size or any additional riders traveling with you

· SMS messages, push notifications and Service alerts

HOW DO WE PROCESS YOUR INFORMATION?

We process your personal information for a variety of reasons, depending on how you interact with MOD, including:

To facilitate account creation and authentication and otherwise manage user accounts. We may process your information so you can create and log in to your account, as well as keep your account in working order.

To deliver and facilitate delivery of services to the user. We may process your information to provide you with the requested service.

To respond to user inquiries/offer support to users. We may process your information to respond to your inquiries and solve any potential issues you might have with the requested service.

To evaluate and improve our Services, marketing, and your experience. We may process your information when we believe it is necessary to identify usage trends, determine the effectiveness of our promotional campaigns, and to evaluate and improve our Services, products, marketing, and your experience.

To identify usage trends. We may process information about how you use our Services to better understand how they are being used so we can improve them.

THIRD PARTY SERVICES

We do not sell or rent your personal information. In general, the third-party providers who are under contract with us will only collect, use and disclose your information to the extent necessary to allow them to perform, monitor, or improve the services they provide to us. These services may include research and analytics providers, professional service providers, consultants, troubleshooting, security and customer support services.

When you click on any third-party links on our website, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.

HOW LONG DO WE KEEP YOUR INFORMATION?

We will only keep your personal information until we are notified by you to delete your information or when we have no ongoing service.

Account Information

If you would at any time like to review or change the information in your account or terminate your account, you can:

Upon your request to terminate your account via written communication or by telephone, we will deactivate or delete your account and information from our active databases. However, we may retain some information in our files to prevent fraud, troubleshoot problems, assist with any investigations, enforce our legal terms and/or comply with applicable legal requirements.

Please contact us at info@yubasuttertransit.com or at (530) 634-6880 if you have any questions.

HOW DO WE KEEP YOUR INFORMATION SAFE?

We do not sell, trade, or rent personal identification information to others. We may use third party service providers to help us operate MOD Ride and other Services, administering activities on our behalf, such as scheduling and technical support. Although we will do our best to protect your personal information, the transmission of personal information to and from MOD Ride is at your own risk. It is recommended that you only access MOD Ride within a secure internet connection. Please do not share or publicize login or password information.

DO WE MAKE UPDATES TO THIS NOTICE?

We may update this Privacy Notice from time to time. The updated version will be indicated by an updated "Revised" date at the top of this Privacy Notice. If we make material changes to this Privacy Notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this Privacy Notice frequently to be informed of how we are protecting your information.

HOW CAN YOU CONTACT US ABOUT THIS PRIVACY POLICY?

If you have questions, complaints, comments about this notice, you may contact Yuba-Sutter Transit Authority at:

2100 B Street, Marysville CA 95901

Phone: (530) 634-6880

Email: info@yubasuttertransit.com

Specific to MOD

Website Accessibility Statement